01
Strategic value chains
Mapping critical dependencies — suppliers, technologies, raw materials — to reduce your vulnerabilities and strengthen your strategic autonomy.
Strategic foresight and project monitoring
Anticipate the ruptures. Hold the course.
Connecting foresight to delivery — for international organisations, investment funds and industrial companies in the security and defence sectors.
Foresight gives you direction. Monitoring gets you there.
Our conviction, since 2023
We work withInternational organisationsInvestment fundsDefence industrial SMEsPublic institutions
I — Expertise
From strategic anticipation to delivery.
02
Foresight and industrial policy
Tailored analysis to inform executive decisions: investment, public policy, industrial reform, strategic repositioning.
03
Project monitoring
Rigorous steering of high-stakes projects, alongside management teams and funders. Critical analysis, tailored reporting, contextual intelligence.
04
Investment and dual-use innovation
From identifying high-potential projects through to their financial structuring, integrating regulatory, ESG and sovereignty constraints.
II — Analysis
Our op-eds and foresight notes.
December 2025Les Échos
“France under IMF supervision?” Ten surprises 2026 could hold for us
2025 shook the business of forecasting. Julien Serre nonetheless ventures ten scenarios for 2026, from the improbable to the inevitable — from Ukraine at the gates of the European Union to Nefertiti’s return to Cairo.
July 2025Les Échos
Defence: the Omnibus is an order-generating machine, a strategic opportunity for SMEs
The Omnibus proposals unveiled by the European Commission create unprecedented opportunities for French SMEs to support the Union’s defence effort.
May 2025Whaydon note
Foresight in the face of uncertainty: what if weak signals were a compass?
In a world saturated with data and governed by immediate performance indicators, the temptation is strong to favour the measurable over the relevant. Yet the experience of large industrial companies shows that it is sometimes — not always, but noticeably — weak signals that prefigure the real turning points.
III — Publications
Two books, two languages, one question.
Forthcoming · Published in French
Faire
For a new French industrial revolution
France no longer manufactures enough — not for lack of capital, talent or technology, but because it stopped organising production as a political act.
About the book →Published 15 September 2026
Fragile States
National Interest and the Crisis of Global Governance
Why decades of peacekeeping, aid and state-building have failed to produce durable gains in the world’s most vulnerable states — and what would have to change.
About the book →IV — The firm
Founded in 2023, for a decisive moment.
Whaydon helps industrial companies, international organisations and investors succeed in the face of profound disruption. We combine a deep understanding of public policy, innovative analytical tools and an international network of senior experts.
Whaydon assembles, mission by mission, an international network of senior experts — public procurement lawyers, European funding specialists, team dynamics practitioners, former officials of international organisations. This lets us build precisely the team your question requires, with no permanent structure to carry.
Let’s start your next project.
We keep an eye on budgets so deadlines and delivery schedules hold, and we work closely with your teams to bring your vision to life.
Schedule a consultation